DC transcription and media repurposing editing
::: COMMUNICATIONS

Question:  What is a research or policy organization’s most valuable asset?

Answer:  Expertise.

Opinion-leaders recognize that cultivating influence requires demonstration of expertise, which is why organizations hold conferences and write articles, newsletters, bulletins and press releases. 

Having invested in producing this information, the communications challenge is then to ensure that it reaches the right audience at the right time.

::: TIMELINESS

Question:  When is the right time to demonstrate expertise?

When policy problems and solutions are being debated, not afterwards.

::: REACH

Question:  Where does your target audience search for information?

Answer:  Numerous online databases, search engines and news services

::: COST

For less than the cost of some established national press release services, you can broadcast your press release globally, or distribute the full text of the content across the same global distribution network.

"FAR AND WIDE"

Through strategic partnerships and automation systems created over a period of time, DCTMR can provide access to a distribution network used by over 10 million institutional users.  This number refers only to the direct distribution network, and does not include the numbers of people and organizations that find our distributed content via search engines or third-party news feeders.

Our distribution outlets comprise proprietary business information systems, internet search engines, research databases, and syndicated news services.  Most are market leaders, both in the United States and globally.  Many provide feeds for other sites and services.  For example, we distribute our clients’ content to “Moreover,” which in turn supplies news to Economist.com and Microsoft's corporate intranet.

Linked together, these media outlets form a unique network that vastly increases the chances of readers finding your expertise.

PRESS RELEASES OR FULL TEXT? internet-optimized media repurposing
Put a press release out far enough ahead of your event that it has time to circulate up to users' desktops.

Or, take the full text of your organization's research or conference and have us distribute it online to make it available to your target audience now and in the future.

media repurposing internet-optimized

NEWSALERT CORPORATE COVERAGE

The companies below are just some of the major corporations reached directly through our distribution network.

ABB

GlaxoSmithKline

AIG

Goldman Sachs

Alcatel

Hewlett-Packard

American Express

Honda Motor Company

ANZ Bank

HSBC

Apple Computer Inc

IBM

Aventis

Intel Corporation

Avis Rent A Car

J.P. Morgan Chase

AT & T

KPMG

Bank of New York Co.

Legal & General

Bankers Trust Corp.

Lloyds TSB Group

Barclays Bank

Merck

Bell Atlantic

Merrill Lynch

Bell Canada

Microsoft

Boeing Co.

Morgan Stanley

BP Amoco

Motorola

British Airways

The New York Times

British American Tobacco

Nokia

British Steel/ Chorus Plc

Novartis

British Telecom

Oracle Corporation

Cable & Wireless

Pfizer

Caterpillar

Philip Morris

CITIBANK

PricewaterhouseCoopers

Clifford Chance

Royal Bank of Scotland

Colgate-Palmolive Co.

Royal & Sun Alliance

Commerce Bank

Samsung Group

Corel

Shell

Credit Lyonnais

Siemens

Credit Suisse First Boston

Sony

Deloitte & Touche

Sun Life Financial

Deutsche Bank

Sun Microsystems

Dow Jones

Texaco Inc.

The Economist Group

Toshiba

Eli Lilly

Trident

Ericsson

Unilever

Exxon

Unisys

FedEx

Venulex

Fidelity Investments

Vodafone

First Union Corp.

Volvo

Ford Motor Company

Warner Bros.

General Electric (GE)

Wells Fargo

General Motors

World Bank


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